Verity for bars and lounges

A bar sells liquor by the peg. The profit leaks a peg at a time.

A bottle of whisky is twenty-five pegs of 30 ml. A heavy hand, an unbilled round, a comp for a friend or a spilled tray each take one or two. The licence is renewed once a year, the dry days are set by the state, and the night ends at 1 am with a cash count nobody trusts. Verity ties the bottle, the bill, the licence and the roster together, so the leak shows up the next morning and not at the year-end stock check.

Verity in one line

One system that knows how many pegs each bottle should have sold, who poured and billed them, which licence date is next and who is on tonight.

Free: we set up a working demo of your own business, on your own data, within 7 days. You pay only if your team decides to use it.

Built for a bar that is too loud at 11 pm for data entry. The records come from the bills, the stock counts and the deliveries you already handle.

Verity / Bar / Last night

Outlet: Hauz Khas

Live

Sales last night

₹2.84 lakh

318 bills

Pegs unaccounted

41

across 9 bottles

Voids and comps

₹14,200

5.0% of sales

Licence tasks

3

due in 30 days

Where the unaccounted pegs sit, by shift

  • Opening to 9 pm8 pegs
  • 9 pm to midnight22 pegs
  • Midnight to close11 pegs

Cash, card and UPI differ from bills by ₹1,150. 3 bills unmatched on the closing shift.

Review
  • Blended whisky gap two nights runningCounted 17 pegs short on Thursday and FridayCheck
  • Beer line cleaning dueVendor visit not bookedBook

Illustrative screen with sample figures. Yours is set up with your own bottles, bills, licences, nights and staff.

Watch

Verity in food and hospitality

Kitchen, counter and stock moving together.

35 seconds, no sound. An illustrative film, so the scenes are examples, not customer results.

How it runs today

Most bars know their sales to the rupee and their stock to the guess.

The bar is easy to see. The packed Friday, the DJ, the birthday booth, the queue for the last round. What is hard to see is what sits behind it: whether the pegs poured match the bottles gone, whether the free round was approved, which cocktail makes money after the garnish and the syrup, and which licence date is next.

That information lives in pieces. The billing system knows what was rung up. The excise stock register is a book, filled in by hand or by the manager at the end of the week. The distributor invoices sit in a file. The roster is a WhatsApp image. The licence certificate is framed behind the bar and its renewal date is in the owner's head.

India's food services industry is put at about ₹5.69 lakh crore in FY24 by the National Restaurant Association of India, and a market research firm puts pubs, bars, cafés and lounges at about USD 3.0 billion in 2025. A growing market is not the same as a bar that keeps its margin. Rent, licence fees and pour control decide that.

What most bars and lounges run on

  • Billing system at the bar and tables
  • Excise stock register and distributor invoices
  • Excel or notebook for bottle counts
  • WhatsApp roster and supplier chats
  • Instagram and WhatsApp for table and event enquiries

Each one does its own job well enough. None of them check each other, and the one person who could is behind the bar until 1 am.

16 problems, one by one

Where a bar actually loses money.

These are the situations bar owners and managers describe again and again. For each one: what it looks like on an ordinary night, what it costs, and what Verity does about it.

  1. 01Stock

    Pegs sold do not match bottles gone

    What it looks like

    The system says 108 pegs of blended whisky were sold on Friday. The bar count says the opened bottles hold room for 121. Nobody can say if the 13 pegs were spilled, over-poured, given away or never billed, because nobody counted until the weekend.

    What it costs you

    Example arithmetic: 13 pegs a night at ₹350 a peg is ₹4,550 a night. Over a 26-night month that is about ₹1.18 lakh from one brand.

    How Verity fixes it

    Each bottle is a stock record in pegs. Opening count, deliveries and pegs sold from the bills give the expected balance, and the closing count shows the gap by bottle and by shift, the next morning, not at month end.

    See the screen
  2. 02Stock

    A heavy hand on the pour

    What it looks like

    A new bartender pours 35 ml where the house peg is 30. On a busy night nobody is measuring, and the spirit well is the most expensive part of the bar.

    What it costs you

    Example arithmetic: 120 whisky pegs a night poured at 33 ml instead of 30 ml is 360 ml extra, about 12 pegs or ₹4,200 a night, roughly ₹1.09 lakh in 26 nights.

    How Verity fixes it

    Verity compares pegs billed with bottle usage per bartender shift. A person or shift whose usage keeps running above sales shows on the stock screen with the brands involved, so the manager can retrain before it becomes a habit.

    See the screen
  3. 03Money

    Drinks served but never billed

    What it looks like

    A round goes to a friend of the bartender. A bill is cancelled after payment. A kitchen or bar ticket is changed and never becomes a bill. One login makes the same voids every Friday after midnight.

    What it costs you

    A POS software vendor describes unbilled drinks, cancelled bills, reprints and free drinks as the usual ways bars lose money. Every one is sale value and stock that disappears without a record.

    How Verity fixes it

    Voids, reprints and comps are logged with a reason, a person and a time. Above your limit they wait for a manager's approval. Verity totals them by person and shift and flags a login whose voids stand out.

    See the screen
  4. 04Menu

    A cocktail menu priced by feel

    What it looks like

    The signature cocktail uses a premium gin, a house syrup, fresh herbs and a special ice cube. The menu price was set two years ago. The mocktail sells more than any cocktail and nobody knows its cost.

    What it costs you

    Example arithmetic: a cocktail costing ₹210 to make and sold at ₹550 earns ₹340. If the gin price rises and the cost becomes ₹260, the margin falls by ₹50 on every glass and no one notices.

    How Verity fixes it

    Each drink is a recipe with its pour, garnish and mixer. Costs come from your latest purchase rates, so a gin or syrup price change shows up as a changed drink margin, ranked by what you actually sell.

    See the screen
  5. 05Money

    Comps, happy hours and staff drinks run on goodwill

    What it looks like

    The manager clears a round for a regular. Happy hour runs ten minutes past its end. Staff have a drink after close. The owner's friends drink free. Each decision is kind, and together they are a line on the profit and loss that nobody owns.

    What it costs you

    Margin lost, and a door left open to misuse, with no way to see a pattern by person, night or outlet.

    How Verity fixes it

    Comps and discounts need a reason and, above a limit, a one-tap approval. Staff drinks have a recorded allowance. Verity shows the total by person and night against sales.

    See the screen
  6. 06Compliance

    The excise stock record is a book filled in later

    What it looks like

    The register is updated by the manager on Sunday from loose slips. Receipts, sales and breakage are written from memory. A page is missing when an officer asks for last quarter.

    What it costs you

    A mismatch between what the record says and what the shelf holds can bring a notice, a penalty or trouble at renewal. Rules differ by state, so the book you keep is the book you will be asked for.

    How Verity fixes it

    Receipts from the distributor, daily sales in pegs and breakage all build a dated stock record by brand and size. When an officer or your accountant asks, the record already exists, with the person who entered each line.

    See the screen
  7. 07Compliance

    The licence renewal that arrives at the last minute

    What it looks like

    The bar licence is renewed every financial year. The fee goes up, a no-objection paper from the landlord is needed, a fire safety clearance has expired, and the application window is shorter than the owner remembered.

    What it costs you

    In Delhi, for example, hotels, clubs and restaurants were told to renew under the existing framework for 2026-27 with a 10 percent rise in fees for the L-17 family of licences, and unpaid hikes can lead to transport permit suspension. A lapse can stop you buying stock.

    How Verity fixes it

    Every licence, permit and supporting paper is a record with a due date and an owner, and the renewal opens as a checklist weeks ahead, with the documents already attached. Verity does not file anything; your team or adviser does.

    See the screen
  8. 08Compliance

    Dry days, closing hours and the night before an election

    What it looks like

    A dry day is announced two days before. Stock is on the shelf, a DJ is booked, a table of forty has paid an advance. Somebody serves anyway.

    What it costs you

    Each state sets its own dry days. Election closures can carry penalties for the licensee, and some states seal an outlet for a breach. The cost is fines, a sealed bar and a cancelled night.

    How Verity fixes it

    The state's dry days and closing hours are a calendar on the licence record. When a closure falls on a night with an event or a booking, Verity raises a task for the manager to move or cancel it and to tell the guests.

    See the screen
  9. 09Suppliers

    Deliveries, permits and rates nobody checks

    What it looks like

    The cases arrive with a transport permit or pass. The bartender signing is already mid-rush. A rate in the state price list changed and the invoice reflects it three weeks later. A case of beer is short by two bottles.

    What it costs you

    You pay for what did not arrive, and a stock count that starts wrong stays wrong for the whole month.

    How Verity fixes it

    Each delivery is received against the order, bottle by bottle, with the permit or pass attached. Verity compares order, receipt and invoice, flags a short or a rate change, and holds the bill from payment until it is settled.

    See the screen
  10. 10People

    Bartenders leave and the house standard leaves with them

    What it looks like

    The head bartender resigns. The replacement has a different idea of a pour, a stir and a garnish, and does not know the house recipes. Nobody confirmed that every person behind the bar meets the age and ID rules for serving.

    What it costs you

    Drinks taste different, pours drift and a new person may be put on the bar before anyone has checked them. Hiring and training start again.

    How Verity fixes it

    Recipes, pour sizes and the opening and closing checklists live as records. Each person's training, age and ID check and sign-offs are on their record, and the manager sees who is cleared for which station and which shift.

    See the screen
  11. 11People

    The roster does not match the night

    What it looks like

    Friday is packed from 9 pm and thin by 12:30. Tuesday has three people for eleven guests. A bartender leaves at 1 am with no plan to get home, and a no-show at 8 pm leaves the bar half-staffed.

    What it costs you

    Wages for empty hours, overtime for rushes, and a night that runs short when it matters. Late-night staff safety is also the owner's duty.

    How Verity fixes it

    Covers by hour for each night of the week sit beside the roster, with the over and under hours marked. Late shifts carry a task for the travel plan, and a no-show triggers a call list of people who are free.

    See the screen
  12. 12Equipment

    Taps, ice machines and coolers that fail on Saturday

    What it looks like

    The beer lines were due for cleaning in August. The ice machine stops at 9 pm. The bottle cooler runs warm and a day of stock is at risk. The vendor is called after the failure, not before.

    What it costs you

    Flat beer, warm drinks and lost covers on the best night, plus a call-out that costs more on a weekend.

    How Verity fixes it

    Each machine, line, cooler and glass washer is an asset record with its service history and next due date. Verity raises the task before the date, with the vendor and past visits on it.

    See the screen
  13. 13Sales

    Table, birthday and event enquiries lost on Instagram

    What it looks like

    A booth for twelve is asked for on Instagram. A company asks for a hosted evening for sixty. A birthday group wants a cover and a minimum spend. The replies are late and the advance is noted in someone's phone.

    What it costs you

    Group nights are the biggest tickets a bar sees. They are lost to slow replies and mixed-up details more often than to price.

    How Verity fixes it

    Each enquiry is a record with a date, a headcount, a quote, an advance and a next step. Verity lists the ones with no reply and tells the person responsible. Staff still reply to the guest, and the outcome is recorded.

    See the screen
  14. 14Events

    DJ fees, promoter payouts and music rights

    What it looks like

    A DJ is paid in cash by whoever is on duty. A promoter claims forty guests; the door count says twenty-eight. Nobody is sure the music being played is covered by a licence.

    What it costs you

    Payouts that cannot be checked, and music rights bodies that pursue venues playing recorded or live music without a licence.

    How Verity fixes it

    Each event night has its budget: artist fee, promoter guest list and payout, and cover collected. Payouts are approved against the door and bill count. The music licences are records with a renewal date.

    See the screen
  15. 15Money

    The night ends with a count nobody trusts

    What it looks like

    At 1:30 am cash, card and UPI are counted against the bills. They are off by ₹1,150. The closing manager cannot say if a bill was reversed, a tip was entered wrongly or the float was short.

    What it costs you

    Small gaps compound, and more importantly the owner stops trusting the numbers on the screen.

    How Verity fixes it

    The night's bills by payment mode are compared with what was collected. A mismatch is flagged with the shift and the amount, and the closer records the reason before leaving.

    See the screen
  16. 16Owner

    Several bars, one picture

    What it looks like

    A second outlet opens. One has a good weekday crowd and a weak weekend. The numbers arrive on WhatsApp the next afternoon in different formats.

    What it costs you

    You cannot compare pour cost, labour or event results fairly between outlets, so nothing is tested and the same leak runs in both.

    How Verity fixes it

    Outlets are locations in one system, with sales, variance, voids, labour and licence dates side by side. Each morning Verity shows a short list of what needs a decision, each with an owner.

    See the screen

The numbers behind it

The numbers that make these problems worth fixing.

From published sources, with the source named under each figure. Your own numbers will differ, and showing you yours is the first thing Verity does.

  • ₹5.69 lakh crore to ₹7.76 lakh crore

    India's food services industry in FY24 and its projected size in FY28, a growth rate of 8.1% a year, with the organised segment growing at 13.2%.

    Restaurant India on the NRAI India Food Services Report, 2024

  • USD 3.0 billion

    size of India's pub, bar, café and lounge market in 2025, projected to reach USD 5.9 billion by 2034.

    IMARC Group, India Pub, Bar, Cafe and Lounge Market, 2025

  • 10%

    rise in annual fees for Delhi's hotel, club and restaurant licence categories (L-17, L-18, L-19, L-20) when licences were renewed under the existing framework for 2026-27.

    India TV News, 2026

  • 5 licence types

    Delhi dropped the police Eating House Registration and Lodging Certificate for L-11, L-15, L-16, L-17 and L-19 applicants in July 2025. Alcohol still cannot be served after 1 am under licence terms.

    The Week, citing PTI, 2025

The market figures come from an industry body and a market research firm and use different definitions, so do not add them together. The Delhi items are examples of how a state changes its rules in a year; your state will differ, so confirm with your excise department. No published India figure for bar pour loss could be verified, so the pour examples on this page are labelled arithmetic.

What you will actually see

The screens you would use every day.

Seven views, each built for one job. Names, columns and terms are set up in your bar's own language.

Screen 1 of 7

The owner's morning view

Sales, pegs against bottles, voids and comps, licence dates and anything that does not tie, on one screen, with the items needing a decision listed under it. It replaces the late-night message from the closing manager.

Fixes

  • 15 The night ends with a count nobody trusts
  • 16 Several bars, one picture

Verity / Bar / Last night

Outlet: Hauz Khas

Sales last night

₹2.84 lakh

318 bills

Pegs unaccounted

41

across 9 bottles

Voids and comps

₹14,200

5.0% of sales

Licence tasks

3

due in 30 days

Where the unaccounted pegs sit, by shift

  • Opening to 9 pm8 pegs
  • 9 pm to midnight22 pegs
  • Midnight to close11 pegs

Cash, card and UPI differ from bills by ₹1,150. 3 bills unmatched on the closing shift.

Review
  • Blended whisky gap two nights runningCounted 17 pegs short on Thursday and FridayCheck
  • Beer line cleaning dueVendor visit not bookedBook

Screen 2 of 7

Bottles in pegs, and what arrived

Expected balance from opening count, deliveries and pegs billed, set against the closing count. Deliveries are received here against the order, and the dated stock record builds from the same entries.

Fixes

  • 01 Pegs sold do not match bottles gone
  • 02 A heavy hand on the pour
  • 06 The excise stock record is a book filled in later
  • 09 Deliveries, permits and rates nobody checks

Verity / Bottles and deliveries

Last night, by brand

BottleExpected leftCountedGapCauseStatus
Blended whisky 750 ml118 pegs101-17Over-pourCheck
Vodka 750 ml74 pegs72-2SpillWithin range
Gin 750 ml49 pegs41-8Not billedCheck
Single malt 750 ml31 pegs310NoneMatched
Lager 650 ml96 bottles94-2BreakageLogged
SupplierItemOrderedReceivedRate changeCheck
City BeveragesLager 650 ml x 246 cases6 casesNo changeMatched
City BeveragesWhisky 750 ml x 125 cases5 cases+4%Matched
Spirit HouseGin 750 ml x 123 cases2 casesNo change1 case short

Screen 3 of 7

What each cocktail really earns

Each drink is a recipe, so a price change on gin, syrup or ice shows up as a changed margin. The list is ranked by what you actually sell, so effort goes where the money is.

Fixes

  • 04 A cocktail menu priced by feel

Verity / Menu and recipes

Cost from latest purchase rates

DrinkSold, 30 daysCostPriceMarginStatus
House gin and tonic612₹140₹45069%Healthy
Smoked old fashioned286₹260₹65060%Gin rate up
Passion fruit mocktail341₹70₹32078%Healthy
Premium malt, 30 ml198₹290₹55047%Review price

Blended whisky rose 4% on the last delivery. Your whisky and soda now earns ₹14 less a glass.

Review price

Screen 4 of 7

Voids, comps and the night's close

Every void, reprint, comp and discount has a reason and a name. Anything above your limit waits for a manager. The closing count is compared with the bills before anyone leaves.

Fixes

  • 03 Drinks served but never billed
  • 05 Comps, happy hours and staff drinks run on goodwill

Verity / Voids and comps

By person, last 7 nights

StaffVoidsCompsDiscountsTotalStatus
Rohan (bar)4₹1,800₹900₹2,700Within range
Meera (bar)17₹2,400₹3,100₹5,500Voids high
Zubin (floor)3₹600₹1,950₹2,550Within range
Manager2₹3,450₹0₹3,450Needs reason
  • Comp, table 7, 4 whisky roundsAsked by Zubin, ₹3,600Approve
  • Happy hour ran 18 minutes overDiscounted pegs after 8 pm, ₹1,240Review

Screen 5 of 7

Licences, dry days and equipment

Every licence, permit and machine has a date and a person. State dry days sit on the same calendar as your event nights, so a clash is caught before the guests are told.

Fixes

  • 07 The licence renewal that arrives at the last minute
  • 08 Dry days, closing hours and the night before an election
  • 12 Taps, ice machines and coolers that fail on Saturday

Verity / Licences and upkeep

Due in the next 90 days

ItemLast doneDueOwnerStatus
Excise licence renewalLast March31 MarOwnerPrepare
FSSAI registration or licenceRecordedCheckManagerCheck
Recorded and live music licencesNot recordedNeededOwnerMissing
Fire safety clearanceLast yearCheck dateOwnerCheck
Beer line cleaning12 Aug12 OctHead bartenderOverdue
  • 2 October: state dry dayEvent night booked, 40 guests, advance paidMove event
  • Election closure noticeBar closed 48 hours, stock to be sealedPlan

Screen 6 of 7

Enquiries, events and promoters

Each booth, birthday and hosted evening has an owner, a headcount, a quote and an advance. Event nights carry the artist fee and the promoter guest lists, checked against the door.

Fixes

  • 13 Table, birthday and event enquiries lost on Instagram
  • 14 DJ fees, promoter payouts and music rights

Verity / Nights and enquiries

Next 3 weeks

New2

  • Birthday booth, 12 guestsSat 25 Oct, via InstagramReply
  • Hosted evening, 60 guestsThu 30 Oct, Mehra CapitalNo reply 5 h

Quoted2

  • Ladies night, DJ NishaFri 24 Oct, fee ₹25,000Waiting
  • Farewell, 25 guestsSun 26 Oct, advance askedFollow up
PromoterClaimedDoor countCover paidPayoutStatus
Aarav K.4028₹14,000₹2,800Short
Simran T.2526₹13,000₹2,600Matched
Dhruv S.3022₹11,000₹2,200Short

Screen 7 of 7

Shifts that follow the night, and a trained bench

Covers by hour for each night, set against who is rostered. Each person's training, age and ID check and station sign-offs are recorded beside it, along with the plan to get late staff home.

Fixes

  • 10 Bartenders leave and the house standard leaves with them
  • 11 The roster does not match the night

Verity / Roster and training

Next week

Covers per hour against staff on shift, Friday

  • 7 to 9 pm60 covers, 3 staff
  • 9 pm to 12 am210 covers, 6 staff
  • 12 to 1 am115 covers, 6 staff
  • After 1 amClosing, 3 staff
PersonRoleStation clearedAge and ID checkTrainingShift
RohanHead bartenderBar, cellarDoneCompleteWed to Sun
MeeraBartenderBarDoneRecipe testThu to Sun
ImranNew hireFloorPendingWeek 1 of 3Fri, Sat
  • Friday late shift: travel plan for the 3 closing staffAssign by Thursday
  • Backup call list for a no-show4 people free Friday

Illustrative screens with sample data. Layouts, fields, names and terms are set up around how your bar works.

An ordinary day

The same Friday, before and after.

What changes is not the music or the crowd. It is that the night leaves a record, and the record does the chasing.

WhenTodayWith Verity
11:00 am TodayThe distributor's truck arrives. Whoever is in signs the slip. The count is done later, when someone has time. With VerityThe delivery is received against the order, bottle by bottle. The short case of gin is marked and credit is asked before the bill is paid.
5:00 pm TodayThe manager guesses from last Friday what to prepare, and the dry-day calendar lives in his head. With VerityThe screen shows tonight's covers estimate, the cocktails that sold most last Friday and a note that no closure applies.
9:30 pm TodayThe bar is two people short and a booth for twelve is unanswered on Instagram. With VerityThe roster was filled on Wednesday from the covers by hour, and the booth enquiry is already quoted.
12:15 am TodayA friend of the manager gets a round. Nobody sees it until the report. With VerityThe comp needed a reason and a tap from the manager. It is on the list with his name.
1:30 am TodayThe closing count is ₹1,150 off and nobody can say why. With VerityThree bills do not tie. The closer notes all three before leaving, and it takes two minutes.
Next morning TodayThe pegs billed against bottles gone are worked out at month end, if at all. With VerityThe stock screen shows the 41 pegs that did not tie, by bottle and shift, and the manager has the first one open.

How we work with you

We set it up with you, in four weeks.

You do not get a login and a manual. We spend time behind the bar and at the cellar, build Verity around how your bar really runs, bring your data in, then stay to make sure it keeps working.

  1. Week 1

    Discovery and mapping

    What we do
    Spend a delivery morning and a busy night at your bar. Watch how stock arrives, how a bottle is opened and counted, how the night is billed and closed, and note which leaks matter most.
    What we need from you
    Two to three hours of yours and your manager's. Access to your billing reports, your stock register, a month of distributor invoices and the roster.
    What you have at the end
    A written map of your bar: the bottle list with peg sizes, the menu with recipes, the suppliers, the licences and dates, and the first leaks we will close.
  2. Weeks 2 to 3

    Configuration

    What we do
    Set up bottles and peg sizes, recipes, reorder points, approval limits for voids and comps, shifts, licence and dry-day calendars and equipment, and build the seven screens around your own terms.
    What we need from you
    Check the setup with your head bartender and manager. Tell us where a recipe, a peg size or a rule is wrong.
    What you have at the end
    A working Verity with your real bottles, drinks, staff and rules, ready for your data.
  3. Weeks 3 to 4

    Migration and training

    What we do
    Bring in your opening stock counts, supplier rates, licence details, staff records and event contacts from the books and sheets you use. Train the bar and floor teams at their stations during a real shift.
    What we need from you
    An opening count of every bottle and the licence papers. One hour with each role.
    What you have at the end
    Your stock, suppliers and licence dates inside Verity, and a team that has used it through a busy night.
  4. After go-live

    Operations partnership

    What we do
    Stay on after launch. Review the first weeks of variance with you, tune the limits, and handle changes when you add a brand, a licence, a menu or an outlet.
    What we need from you
    A short monthly review of what the numbers say.
    What you have at the end
    A system that keeps matching how the bar runs, with someone responsible for it.

Bring these on day one

  • Your bottle list with peg sizes and prices
  • Your latest excise stock register and a month of distributor invoices
  • Your licence papers and the renewal dates
  • The cocktail menu and recipes, even if they are in the head bartender's notes
  • The roster for the last month and each person's role

Your time

About 8 to 11 hours of your own time across the four weeks, mostly in week 1. Your head bartender and manager need a few more.

After go-live

Nobody is hired to run Verity. Receipts, counts and voids are recorded as part of work the team already does, and the reports come from those records.

Verity AI

Ask your bar a question. Get an answer, not a report to build.

Verity AI reads your own bills, stock, staff and licence records. Ask in plain language, then turn the answer into tasks for the right people.

  • Your records only Answers come from your own bars and lounges data, not from generic knowledge.
  • Right person, right view It only shows what the person asking is allowed to see.
  • Turns into action An answer can become a task assigned to a named person.

Verity / Ask

Which bottles were short on Friday night and on which shift?

Nine bottles were short by 41 pegs in total. Most of it is blended whisky and gin on the 9 pm to midnight shift.

  • Blended whisky17 pegs
  • Gin8 pegs
  • Vodka2 pegs
  • Other14 pegs

Create a recount task for the head bartender

Verity / Ask

Which cocktails earn the least after the latest gin rate?

The smoked old fashioned fell from 64 to 60 percent margin and the premium malt is at 47 percent. The house gin and tonic is still near 69 percent.

  • Smoked old fashioned60%
  • Premium malt, 30 ml47%
  • House gin and tonic69%

Verity / Ask

What licence dates are coming up before March?

The excise licence renewal on 31 March, the recorded music licence which is not recorded yet, and a fire safety clearance to be checked.

Create tasks for the owner with the documents attached

Sample questions and answers with illustrative figures.

Without chasing

The follow-ups nobody has time to make.

Set once, then they run from your records. Staff still talk to guests and distributors; Verity makes sure the right person knows what to do.

When

A bottle's closing count is short of expected

  • Gap marked against the brand, shift and bartender
  • Recount task to the head bartender
  • Result recorded: spill, over-pour, not billed

When

A delivery arrives short or at a changed rate

  • Mismatch marked against the distributor
  • Credit or correction task to the manager
  • Held from payment until settled

When

A comp, void or discount goes above your limit

  • Held for approval
  • Routed to the manager with the reason
  • Decision recorded against the bill

When

A licence, permit or music cover is 60 days from its date

  • Task to the owner with the documents list
  • Landlord and adviser papers requested
  • Next date set when it is done

When

A state dry day or closure falls on an event night

  • Clash flagged on the nights board
  • Task to the manager to move or cancel
  • Guests contacted by staff, outcome recorded

When

A group enquiry has no reply in a few hours

  • Flagged on the nights board
  • Reminder to the owner of that enquiry
  • Quote and outcome recorded

Rules and paperwork

The rules a bar has to keep up with.

Verity does not give legal or tax advice and does not file anything for you. It keeps the records these rules depend on in order, so you are not hunting for them when an officer asks.

  • State excise licence

    What is expected

    Selling liquor needs a licence from the state excise department, in a category set by the state (for example L-17 in Delhi, FL-III in Maharashtra, CL-9 in Karnataka). Licences are generally for one financial year and renewed each year, with fees and conditions that can change. In Delhi, hotels, clubs and restaurants were directed to renew under the existing framework for 2026-27, with a 10 percent fee rise.

    How Verity helps

    The licence is a record with its category, fee, supporting papers and renewal date. Renewal opens as a checklist weeks ahead. Your team or adviser files it.

    India TV News, 2026

  • Excise stock and sale records

    What is expected

    Licensees are generally required to keep records of liquor received, sold and in stock, in the form your state prescribes, and to produce them when an officer asks. The format and frequency differ by state.

    How Verity helps

    Receipts, daily sales in pegs and breakage build a dated stock record by brand and size, with who entered each line. Confirm the format your state requires.

  • Dry days and serving hours

    What is expected

    Each state sets its own dry days and closing hours. Election closures can carry penalties for the licensee. Alcohol cannot generally be served after the hour in your licence terms (in Delhi, 1 am).

    How Verity helps

    The calendar of closures sits on the licence record and is checked against event nights and bookings.

    Petpooja, Dry day list, 2026

  • FSSAI registration or licence for food

    What is expected

    A bar that serves food needs FSSAI registration or a licence. From 1 April 2026 the basic registration band generally applies up to ₹1.5 crore of turnover, and licences generally no longer need renewal. Hygiene duties continue. Check your category.

    How Verity helps

    The registration is a record with its number and category, and daily hygiene checks are signed off at the bar.

    SetIndiaBiz, 2026

  • Music licences

    What is expected

    Playing recorded music in a public place generally needs a licence from the recorded-music rights body (PPL), and live music or lyrics a licence from the performing rights society (IPRS). Rates change, so confirm with them.

    How Verity helps

    The licences are records with a renewal date, and live nights are tasks with the cover checked before the event.

    iPleaders, 2015

Liquor rules are set by each state and change often. Confirm current requirements with your state excise department, your accountant or your adviser.

Who sees what

Everyone sees the same records, through their own window.

A bartender should not see everyone's pay. The floor should not edit supplier rates. Each role opens on what it needs.

  • Owner

    Is the bar making money, and where is it going?

    Sales and margin by drink, variance by bottle and shift, voids and comps, licence dates and every outlet side by side.

  • Manager

    What needs sorting tonight and this week?

    Stock short, deliveries to check, approvals waiting, roster gaps, enquiries without a reply and equipment due.

  • Head bartender

    Is the bar stocked and the team cleared?

    Tonight's bottle counts, recipes, pour sizes, the breakage log, station sign-offs and equipment tasks.

  • Floor and door staff

    Who is coming and what is pending?

    Tonight's bookings, guest lists, regulars' notes, the closure calendar and the opening checks.

  • Accountant

    What was bought, sold and owed?

    Sales by payment mode, distributor invoices matched to deliveries, and discounts, comps and write-offs.

Straight answers

What changes, and what stays the same.

Keep using

  • Your billing system at the bar. We agree during setup how bills and payments reach Verity.
  • Your excise register in the form your state requires. Verity feeds it with dated records.
  • Instagram and WhatsApp for guests and distributors. Staff reply
  • Verity tracks who owes a reply.
  • Your accountant, who still prepares your returns.

Verity does not

  • Run your billing counter or take table orders.
  • Take online reservations or ticket sales from guests.
  • Send messages to guests or distributors on its own.
  • File your licence renewals, returns or run your payroll.

We bring your bottle list, opening counts, supplier rates, licence details and event contacts across from the registers, sheets and phones you use now, in stages, so the bar keeps serving while it happens.

  • Excel
  • Google Sheets
  • Legacy ERP
  • CRM
  • One operating environment

Questions

Questions bar owners ask.

My bartenders are slammed at peak. Will they actually record breakage and voids?

Only if it takes seconds, so we set it up as two taps with a reason and keep the list of reasons short. Counts happen before opening and after close, not mid-rush, and we train during a real night, not in a classroom.

Does Verity replace my billing system?

No. Your billing system keeps taking orders and payments. We agree during setup how bills reach Verity, which then does the stock, supplier, staff and licence work around them.

Does it file my excise returns or renew my licence?

No. Your team or adviser files. Verity keeps the licence, its papers, the dates and the stock records in one place and tells the right person in time.

Can it take table reservations or sell tickets for events?

No. If guests book or buy online today, that tool keeps working. Verity makes sure every enquiry has an owner and a next step, and your team replies to the guest.

How would it catch over-pouring?

It compares pegs billed with the bottle usage from your counts, per shift and per brand. A person or shift whose usage keeps running above sales is flagged. It does not watch anyone; it shows where the numbers do not tie.

I run one small bar with five staff. Is this too much?

A five-person bar has the same leaks and less time to notice them. We set up only what you need, in the same four weeks, and leave out what you do not.

I have two bars and a rooftop. Can I see them together?

Yes. Each is a location in one system, with sales, variance, voids, labour and licence dates side by side. Stock can be moved between them against a recorded transfer.

Who can see my data?

Only the people you allow. Access is set by role, so bartenders, managers and your accountant each see what they need, and every change is recorded with who made it and when.

What does it cost?

It depends on the number of outlets, staff and what you want set up. Message us and we will give you a clear number after a short conversation about how your bar runs.

Start with the pegs that do not tie.

Tell us how your bar runs and we will show you the bottle gaps, voids and licence dates it would find, using your own numbers.

Free: we set up a working demo of your own business, on your own data, within 7 days. You pay only if your team decides to use it.