A jeweller sells gold by the gram. The profit hides in the milligrams and the minutes.

1. 01Pricing

   Quotes at yesterday's gold rate

   What it looks like

   The rate changed at 11 am. A customer was quoted at 10:30, comes back at 4 pm for a necklace and expects the old number. A new salesperson works from a rate that was updated twice on the counter board and once by phone.

   What it costs you

   Example arithmetic: on a 40 gram chain, a rate gap of ₹300 a gram is ₹12,000 given away or a sale lost. Over a month of small mismatches, that is real money with no name on it.

   How Verity fixes it

   The day's rate is one record, changed by one person with the time stamped. Estimates take the rate and the making charge from it, and an estimate older than a limit you set is marked stale before it is turned into a sale.

   See the screen
2. 02Pricing

   Making charges discounted at the counter with no trail

   What it looks like

   A regular asks for less on making. The salesperson says yes to keep the sale. Another customer, on the same design, gets a different number the next day.

   What it costs you

   Example arithmetic: on a ₹3 lakh sale with making at 12%, a two point discount is ₹6,000. Ten such sales a month is ₹60,000 that nobody approved.

   How Verity fixes it

   Each estimate carries the making charge, the wastage and the discount asked. Above your limit it goes to the owner or manager for one tap approval with a reason, and the month's discounts are totalled by person and by design.

   See the screen
3. 03Old gold

   Old gold exchange, with a purity dispute at the counter

   What it looks like

   A customer brings a chain and says it is 22 carat. The test says 20. Another brings broken pieces and wants a higher rate than the day's. The deduction for impurity and melting is argued out in the shop, and each salesperson settles it differently.

   What it costs you

   Old gold exchange is a growing share of how jewellers get gold, so each wrong purity call becomes a direct loss or an angry customer. Example arithmetic: 50 grams valued at 22 carat that tests at 20 carat is a gap of about 4 grams of fine gold, which at ₹8,000 a gram is ₹32,000.

   How Verity fixes it

   Every exchange is a record: weight, test reading, agreed purity, rate used, deduction and who approved it. The customer's name and ID details sit on the record and the value is carried to the new bill as a credit.

   See the screen
4. 04Old gold

   Old gold sits in a drawer and nobody can say what it is worth

   What it looks like

   Exchanged pieces collect in a tray. Some are melted, some are sent to a refiner, some are sold on. At month end the book says 600 grams of old gold, the tray says 540.

   What it costs you

   Gold with no record is gold that can leave unnoticed. Example arithmetic: 60 grams short at ₹8,000 a gram is ₹4.8 lakh.

   How Verity fixes it

   Old gold lots are records with a status: received, held, sent to refiner, returned as fine gold. Verity compares what was received with what came back from the refiner and flags the shortfall by lot.

   See the screen
5. 05Stock

   The tag stock never matches the book

   What it looks like

   Close of day. The sheet says 1,240 tagged pieces, the trays hold 1,236. Two are with a customer on approval and nobody noted it. One is a ring that was sold, billed, and still shows on the shelf list.

   What it costs you

   A piece missing is a loss of lakhs, and a daily reconcile that takes an hour from your best salesperson is an hour not spent selling.

   How Verity fixes it

   Every piece is a record with its tag number, gross and net weight, and a state: in showcase, in vault, on approval, sold. Taking a piece out on approval is a two tap entry with the customer's name and a return time. The close-of-day count compares trays to the record and lists only the pieces that differ.

   See the screen
6. 06Compliance

   Hallmark and HUID records that do not match the piece

   What it looks like

   A bangle is billed as 22 carat but the HUID on the piece belongs to another item. A batch from the supplier arrives without the hallmark details written down. A customer checks the HUID on their phone and finds a mismatch.

   What it costs you

   Mandatory hallmarking has applied in 380 districts since 2 March 2026, and the Bureau of Indian Standards runs the HUID check for buyers. A mismatch is a complaint, a fine risk and a customer who tells others.

   How Verity fixes it

   Each hallmarked piece stores its HUID, purity and tag. Verity flags pieces that show in stock without a HUID where one is required, and checks the HUID on the bill against the piece before the sale is closed.

   See the screen
7. 07Stock

   Designs that sit for a year while the gold in them could be working

   What it looks like

   A heavy antique set was bought two years ago and still sits in the vault. A light daily wear range sold out in a month and you reordered late. Buying follows what the owner liked, not what sold.

   What it costs you

   Gold stuck in slow designs is cash that is not available and exposed to the rate. Example arithmetic: ₹25 lakh in designs that have not sold in 12 months, at an 8% yearly cost of money, is ₹2 lakh a year.

   How Verity fixes it

   Sell-through by design, weight band and age is calculated from the tag records. The slow list shows what to melt, rework or discount, and the fast list shows what to restock before it runs out.

   See the screen
8. 08Karigars

   Gold goes to the karigar and comes back lighter

   What it looks like

   120 grams issued for a necklace. 112 grams of finished work returns, plus 4 grams of scrap. The slip says 3 grams allowed as wastage. The difference is argued from memory a month later.

   What it costs you

   Example arithmetic: a gap of 1 gram a job across 40 jobs a month is 40 grams, about ₹3.2 lakh at ₹8,000 a gram. Gold held by karigars that is not clearly on your books is also a problem when records are checked.

   How Verity fixes it

   Each job records gold issued, finished weight, scrap returned and wastage allowed. Verity shows gold held by each karigar at any time and flags a job whose loss goes beyond the agreed wastage.

   See the screen
9. 09Karigars

   Custom orders that miss the date

   What it looks like

   A bride's family orders a set for a wedding on 14 November. The design is approved on WhatsApp, the advance is in the book, the karigar is busy with another order. Nobody checks until the week before.

   What it costs you

   A missed wedding date is a lost customer and a story told to every relative. Advances taken with no tracking are also liabilities that are easy to forget.

   How Verity fixes it

   Every order is a record with the design reference, weight estimate, advance, due date and the karigar. Orders at risk show on the board as the date nears, and the customer's fitting or pick up is a scheduled task.

   See the screen
10. 10Schemes

    Savings scheme instalments on paper

    What it looks like

    A customer pays ₹5,000 a month for eleven months in a scheme ledger. One card is lost. Another customer says she paid in June. The bonus month is promised in different words by different staff.

    What it costs you

    A scheme is a promise and a liability. Disputes are costly in goodwill, and in the past, regulators have looked at such schemes. The rules for companies in this area were tightened as far back as 2014.

    How Verity fixes it

    Each scheme member is a record with every instalment, the due date, the bonus rule and the maturity date. Verity lists members who missed an instalment, those who mature this month, and the total held against the scheme.

    See the screen
11. 11Customers

    Birthdays, anniversaries and regulars that nobody remembers

    What it looks like

    A family bought a mangalsutra five years ago. Their daughter is getting married. Nobody at the shop knows, and they go to the newer showroom across town.

    What it costs you

    Jewellery buying is tied to occasions and families. A shop that remembers wins the next purchase, and one that does not loses it quietly.

    How Verity fixes it

    Customers carry family members, past purchases, important dates and the salesperson who knows them. Verity lists upcoming occasions and customers who have not visited past their usual gap, and gives the task to the right person. Staff make the call.

    See the screen
12. 12Compliance

    Large cash sales and ID records scattered

    What it looks like

    A customer pays a large amount in cash for a set. The PAN is on a photocopy in one file, the Aadhaar number on a slip in another, and the exchange value in the billing software only.

    What it costs you

    Large cash dealings come with record and reporting duties, and the records are asked for when an officer or auditor visits. Hunting for them costs days.

    How Verity fixes it

    Each large sale or exchange is linked to the customer record with the ID details and the payment mode. Verity flags sales above the limit you set so the right details are captured while the customer is still at the counter.

    See the screen
13. 13Money

    Money locked in stock, loans and metal loans

    What it looks like

    Gold is up and the vault is worth more than last year, but the cash account is thin. A gold loan from the bank has an interest date. Some stock was bought on credit from a wholesaler with a due date.

    What it costs you

    Example arithmetic: ₹2 crore of stock funded at a 10% yearly cost is ₹20 lakh a year, whether or not the stock sells.

    How Verity fixes it

    Stock value by design age, supplier payments due and loan dates sit on one screen. The owner sees how much money is tied up in slow stock against what is due in the next 30 days.

    See the screen
14. 14Owner

    More than one showroom and no common picture

    What it looks like

    The second showroom reports by phone at night. A piece moved between showrooms is on paper at one end and nowhere at the other. Salespeople at one showroom sell a design the other has more of.

    What it costs you

    Pieces in transit are the easiest to lose. Without side by side numbers, you cannot say which showroom earns more per gram of stock.

    How Verity fixes it

    Showrooms are locations in one system. A transfer is a record that must be received at the other end. Sales, stock age, exchange and scheme numbers show side by side, and every morning a short list shows what needs a decision.

    See the screen

Illustrative screens with sample data. Layouts, fields, names and terms are set up around how your jewellery store works.

1. Week 1

   Discovery and mapping

   What we do

   Spend a day at the counter and one with your karigar slips. Watch how a piece is tagged, how an estimate becomes a bill, how old gold is tested and how the day is counted.

   What we need from you

   Two to three hours of yours and your senior salesperson's. Access to your stock register, a month of bills and the scheme ledger.

   What you have at the end

   A written map of your shop: the tag structure, rate and making rules, exchange practice, karigar flow, scheme terms and the first leaks we will close.

2. Weeks 2 to 3

   Configuration

   What we do

   Set up purities, tag fields, the rate record, making and discount limits, exchange fields, karigar job fields, scheme rules and showrooms, and build the six screens around your own terms.

   What we need from you

   Check the setup with your senior salesperson. Tell us where a rate, limit or scheme rule is wrong.

   What you have at the end

   A working Verity with your real purities, limits, scheme terms and staff, ready for your data.

3. Weeks 3 to 4

   Migration and training

   What we do

   Bring in your tag stock, karigar balances, scheme members and customer list from the registers and sheets you use. Train the counter, vault and accounts people during real working hours.

   What we need from you

   A physical count of tagged stock and of gold with karigars, and your scheme ledger in whatever form it exists. One hour with each role.

   What you have at the end

   Your stock, karigar gold, schemes and customers inside Verity, and a team that has closed a day on it.

4. After go-live

   Operations partnership

   What we do

   Stay on after launch. Review the first weeks of numbers with you, tune the limits and wastage rules, and handle changes when you add a showroom, a scheme or a karigar.

   What we need from you

   A short monthly review of what the numbers say.

   What you have at the end

   A system that keeps matching how the shop runs, with someone responsible for it.

• Owner

  Where is my gold, and what is it earning?

  Stock value by age, gold with karigars, exchange gaps, discounts, scheme liabilities and every showroom side by side.

• Manager

  What needs sorting today?

  Approvals waiting, pieces on approval, orders at risk, scheme dues and the close count.

• Salesperson

  What do I quote and who is coming in?

  Today's rate, estimates, customer history, family dates and scheme members.

• Vault and karigar keeper

  Who has what?

  Tag stock, issue and return of gold, karigar balances, transfers and old gold lots.

• Accountant

  What was bought, sold and held?

  Bills by payment mode, exchange values, supplier dues, scheme collections and write-offs.