Verity for EdTech companies

The app is built. The trouble is everything the learner meets around it: the sales call, the start date, the refund.

An EdTech company sells a promise of learning and then has to keep it with people: counsellors, instructors, mentors, support staff. Most of the damage happens in the gaps between them. A promise made on a sales call. A cohort that starts late. A refund request that waits for a month. Verity gives each learner a single record that every team writes to, so the promise, the delivery and the complaint are in the same place.

Verity in one line

One system that follows a learner from the first enquiry to the last class, and shows the team where the promise and the delivery have drifted apart.

See your EdTech company in Verity See the 14 problems we solve

Free: we set up a working demo of your own business, on your own data, within 7 days. You pay only if your team decides to use it.

Your app, content and live-class tools stay as they are. Verity runs the operations around them.

Verity / Company / Today

October

Live

Enrolments

412

from 3,180 leads

Cohorts at risk

3

may start late

Inactive 14 days

1,126

of 8,940 learners

Refunds open

29

7 older than 10 days

Where learners drop between lead and day 30

  • Lead called in 1 day71%
  • Enrolled13%
  • Started the cohort11%
  • Active at day 308%

NEET Foundation cohort starts in 9 days with 74 of 120 seats paid.

Review
  • Refunds older than 10 days7 requests, oldest 19 daysDecide
  • Partner renewal: Greenfield SchoolContract ends in 52 days, usage down 40%Call

Illustrative screen with sample figures. Yours is set up with your own cohorts, learners, refunds, content and partners.

How it runs today

The product is software. The business around it is still run by people and spreadsheets.

A learning app can show every video watched and every quiz taken. What it usually cannot show is the human side: what the counsellor promised, which instructor cancelled a class, whether the refund was approved, which school partner has gone quiet. That side lives in a CRM, a support inbox, a content tracker and several WhatsApp groups.

When a learner complains, the support agent has to ask three teams to find out what happened. When a cohort slips, the first the founder hears of it is a social media post. When revenue dips, it is hard to tell whether the cause is lead quality, sales conduct, delivery or price.

This matters more for EdTech than for most businesses, because the business sells trust to parents and students, and regulators have been watching how the sector sells and refunds.

What most EdTech companies run on

  • Sales CRM or sheet
  • Support inbox
  • Content production tracker
  • Learner app admin screens
  • WhatsApp groups for each cohort

Each is good at its own job. None of them shows one learner’s whole story.

14 problems, one by one

Where an EdTech company loses learners, money and trust.

These are the situations founders and operations heads describe. For each: what it looks like, what it costs, and what Verity does about it.

  1. 01Sales

    Leads from ads and webinars are called late, or by whoever is free

    What it looks like

    A webinar brings in 900 sign-ups on Saturday. By Tuesday, half have been called once and a third not at all. The best-fit leads are mixed in with the rest.

    What it costs you

    Example arithmetic: ₹400 to acquire each lead and 900 leads is ₹3.6 lakh. If a third are never called, about ₹1.2 lakh of ad spend produced nothing.

    How Verity fixes it

    Each lead is a record with source, class or goal and an owner. Those not called within your limit show on the sales lead’s list, and each call outcome is written down so the next step is clear.

    See the screen
  2. 02Sales

    What the counsellor promised on the call is nowhere in writing

    What it looks like

    A parent says the counsellor said classes would start in a week and a mentor would call daily. The counsellor says nothing of the kind. Support has no record of the call.

    What it costs you

    Complaints, refunds and bad reviews. Consumer authorities raised concerns in 2022 about aggressive mis-selling to parents by EdTech companies.

    How Verity fixes it

    Every sales call ends with a note on the learner’s record: the course, the price, the start date and any promise about mentoring or outcomes. Promises outside your approved list are flagged to the sales lead.

    See the screen
  3. 03Cohorts

    A cohort fills slowly and then starts late

    What it looks like

    A cohort is planned for the 1st with 120 seats. On the 25th, 74 have paid and 20 are waiting for a call. The instructor was told to expect a full room. The start slides by a week, then another.

    What it costs you

    Learners who paid and wait become the loudest complainers. A Telangana consumer commission has ordered a refund where classes did not start for weeks.

    How Verity fixes it

    Each cohort has a start date, seats, minimum viable size and an instructor. Verity shows paid, pending and waiting learners against the date, and flags the cohort 14 days ahead if it is likely to slip.

    See the screen
  4. 04Cohorts

    Instructors cancel, swap or run over, and learners hear last

    What it looks like

    A live class is moved at 8 pm for a 9 pm session. The cohort’s WhatsApp group knows. The learners who muted it do not.

    What it costs you

    No-shows, missed sessions and a complaint that the platform is disorganised.

    How Verity fixes it

    Every session is a record with instructor, time and link. A change creates a task listing the learners affected, and the support team sees the changed sessions that day.

    See the screen
  5. 05Content

    A course goes live late because the recording chain has no owner

    What it looks like

    Module 6 needs a script, a recording, an edit, a check and an upload. The edit has been "almost done" for nine days. Learners are already at module 5.

    What it costs you

    Learners who finish what exists and then wait, so engagement falls exactly where it was growing.

    How Verity fixes it

    Each lesson moves through script, recording, edit, quality check and publish, with a named person and a date at each step. The content lead sees which lessons are late and what they block.

    See the screen
  6. 06Content

    Freelance instructors and editors are paid per piece and tracked in a sheet

    What it looks like

    Twenty freelancers record videos, set questions and edit. Payments are by lesson. A few lessons are paid twice and a few are forgotten until the creator asks.

    What it costs you

    Overpayment, late payment and the loss of good creators who lose patience.

    How Verity fixes it

    Each piece of work is a task against the creator with a rate and a status. Approved work builds a monthly statement, and your accounts team makes the payment.

    See the screen
  7. 07Learners

    Learners go inactive and nobody notices until renewal

    What it looks like

    A learner paid for twelve months and has not opened a lesson in five weeks. The first contact the company makes is a renewal reminder.

    What it costs you

    A learner who has not used the product does not renew and may ask for a refund. In the worst case, they post about it.

    How Verity fixes it

    Each learner’s record carries last activity, attendance and progress as they reach Verity during setup. Those silent beyond your limit go to a mentor’s list with their goal and last topic.

    See the screen
  8. 08Learners

    Mentors and teaching assistants carry uneven loads

    What it looks like

    One mentor has 140 learners and another has 60. The first replies in two days, the second in two hours. Learners compare notes in the group.

    What it costs you

    Unequal service, and the busiest mentors burn out first.

    How Verity fixes it

    Learners are assigned to mentors with a load number. Doubt tickets show age and owner, and the lead can rebalance with a few moves.

    See the screen
  9. 09Refunds

    Refund requests wait in an inbox while the learner posts about them

    What it looks like

    A parent asks for a refund on day 12. Support forwards the mail to finance, finance asks sales, sales asks the founder. Three weeks later the parent files a consumer complaint.

    What it costs you

    A refund that would have been ₹30,000 becomes ₹30,000 plus interest, compensation and legal time. Complaints against EdTech companies have been counted in the hundreds, and surveys have found many learners reporting issues with refunds.

    How Verity fixes it

    A refund request is a record with the course, days attended, policy applied and a decision path with a deadline. It shows where it is stuck and how many days it has waited, and a decision is written with its reason.

    See the screen
  10. 10Refunds

    Complaints from many places are never counted together

    What it looks like

    A grievance comes by email, a call, a tweet and a consumer helpline notice. Each is handled by a different person. Nobody can say how many are open or what the common cause is.

    What it costs you

    Repeat causes stay unfixed. A regulator or a consumer forum sees a pattern that the company cannot see itself.

    How Verity fixes it

    Every complaint, from any channel, becomes one record with its cause, owner, deadline and result. A weekly view shows causes by count so a repeated problem becomes visible.

    See the screen
  11. 11Money

    Instalments and loan-linked fees fail, and no one follows up

    What it looks like

    A learner joined on a monthly instalment plan. The second payment fails twice. The system marks it failed. No human sees it until the third month, when access is cut and the parent complains.

    What it costs you

    Revenue stuck and a learner cut off with no warning, which is exactly how complaints start.

    How Verity fixes it

    Each plan has instalment dates and status as they reach Verity. A failed or late instalment becomes a task for finance with the learner’s plan and last contact, and access decisions are written down with a reason.

    See the screen
  12. 12Partners

    School and college partnerships go quiet between pilot and renewal

    What it looks like

    A school pilots your platform for one grade. By March nobody has checked how many students used it. The contract renews on 31 March and the principal has not heard from you since August.

    What it costs you

    A renewal that should have been won is lost, and the replacement costs a full sales cycle.

    How Verity fixes it

    Each partner is a record with contract dates, students enrolled, usage reached and a contact. Partners with falling use or a renewal in 90 days appear on the account owner’s list.

    See the screen
  13. 13Compliance

    Advertised outcomes and learner data practices are not backed by records

    What it looks like

    An ad says "1,000 students got placed". Marketing cannot say how many were on the paid course or consented to their name being used. The platform also holds children’s data with no clear consent record.

    What it costs you

    The consumer authority fined an EdTech company ₹10 lakh in 2023 for misleading ads about successful candidates it could not substantiate. Education has also been named the most violative sector in advertising reviews.

    How Verity fixes it

    Each claim links to the learners behind it, their course, their dates and their consent. Parental consent for children’s data is stored as a record with date and scope, so it can be shown on request.

    See the screen
  14. 14Owner

    Revenue dips and nobody can say why

    What it looks like

    Monthly revenue falls 12%. Marketing blames price, sales blames lead quality, product blames the sales pitch. Each has a dashboard that supports its view.

    What it costs you

    Months spent on the wrong fix, and decisions made on the loudest voice.

    How Verity fixes it

    Leads, calls, enrolments, cohort starts, activity and refunds are joined on the same learner record. The owner’s page shows where learners are lost, stage by stage, by source and by cohort.

    See the screen

The numbers behind it

The numbers behind the EdTech sector’s trust problem.

From published sources, with the source named under each figure. Your own numbers will differ, and showing you yours is the first thing Verity does.

  • 69%

    of people who had taken online coaching or learning classes reported facing issues, in a LocalCircles survey cited in 2022. Refunds were a repeated complaint.

    Outlook Business, citing LocalCircles, 2022

  • 147

    consumer complaints against EdTech startups were reported by Consumer Affairs officials at a meeting in June 2022, where aggressive mis-selling to parents was discussed.

    Outlook Business, 2022

  • 27%

    of all advertising complaints received by the advertising standards body in 2022 were about education, of which 5% were EdTech.

    Storyboard18 on ASCI findings, 2026

  • ₹10 lakh

    was the penalty imposed in 2023 by the consumer authority on an EdTech company over misleading advertising for an online coaching programme. The company said it would appeal.

    Storyboard18, 2026

The survey and complaint figures are from 2022 and come through a business news report. The advertising figures come from a 2026 news article on a regulator’s findings. They describe the sector, not your company.

What you will actually see

The screens you would use every day.

Seven views, each for one job. Course names, cohorts and teams use your company’s own words.

Screen 1 of 7

Where learners are won and lost

Leads, enrolments, cohort health, inactive learners and refunds on one page, with the items needing a decision below. It replaces the Monday dashboard meeting.

Fixes

  • 14 Revenue dips and nobody can say why

Verity / Company / Today

October

Enrolments

412

from 3,180 leads

Cohorts at risk

3

may start late

Inactive 14 days

1,126

of 8,940 learners

Refunds open

29

7 older than 10 days

Where learners drop between lead and day 30

  • Lead called in 1 day71%
  • Enrolled13%
  • Started the cohort11%
  • Active at day 308%

NEET Foundation cohort starts in 9 days with 74 of 120 seats paid.

Review
  • Refunds older than 10 days7 requests, oldest 19 daysDecide
  • Partner renewal: Greenfield SchoolContract ends in 52 days, usage down 40%Call

Screen 2 of 7

Every lead with its next call and what was promised

New leads, calls due and the notes from each call, including the price quoted, the start date and any promise made, so support and finance see the same story.

Fixes

  • 01 Leads from ads and webinars are called late, or by whoever is free
  • 02 What the counsellor promised on the call is nowhere in writing

Verity / Leads and sales calls

Sales team

LeadGoalSourceOwnerNext step
Anita Rao (parent)Class 10 mathsWebinarVarunCall today
Imran QureshiCUET prepInstagram adVarunNot reached
Pooja Singh (parent)Class 8 codingReferralNehaDemo booked
Dev MalhotraClass 12 NEETWebinarNehaCall today

Call note for Pooja Singh promises a refund "on any day". This is not on the approved list.

Review

Screen 3 of 7

Every cohort against its start date

Seats paid, waiting and open for each cohort, with the instructor, the start date and any session changes that learners need to be told about.

Fixes

  • 03 A cohort fills slowly and then starts late
  • 04 Instructors cancel, swap or run over, and learners hear last

Verity / Cohorts and sessions

Next 30 days

CohortStartSeats paidInstructorStatus
NEET Foundation, Nov24 Oct74 of 120Dr. MenonAt risk
Class 9 Maths, Oct18 Oct58 of 60Ms. PillaiOn track
CUET English, Nov2 Nov31 of 80Mr. D’SouzaSlow
Coding for kids, Nov5 Nov44 of 50Ms. KapoorOn track

Tonight’s Class 9 Maths session moved from 9 pm to 7 pm. 58 learners to be told.

Notify

Screen 4 of 7

One page for every learner

Plan, cohort, mentor, activity, doubts, payments, promises and complaints in one record that sales, support and mentors all read and write to.

Fixes

  • 07 Learners go inactive and nobody notices until renewal
  • 08 Mentors and teaching assistants carry uneven loads

Verity / Learner

Record

Aditi Joshi, Class 10 (parent: Mrs. Joshi)

Maths Mastery, 12 months. Mentor: Kiran

Last active
34 days ago
Progress
22% of course
Open doubts
3, oldest 6 days
Plan
₹36,000, 6 instalments
Next instalment
Failed twice
Promise on file
Weekly mentor call
  1. 15 OctInstalment 4 failed for the second time. Task to finance
  2. 2 OctWeekly mentor call not made. Mentor on leave
  3. 10 SepLast live class attended
  4. JunEnrolled by Varun. Promise noted: weekly mentor call

Screen 5 of 7

Each lesson from script to publish

Lessons by stage, with the owner and date at each step and what each late lesson holds up, plus the work freelancers have done this month.

Fixes

  • 05 A course goes live late because the recording chain has no owner
  • 06 Freelance instructors and editors are paid per piece and tracked in a sheet

Verity / Content pipeline

Course production

Editing2

  • Maths M6: Quadratic equationsEditor: Rahul. 9 days in the stageLate
  • CUET English Unit 3Editor: Sneha. Due 22 OctOn time

Quality check2

  • Coding M4: LoopsReviewer: Ms. KapoorCheck
  • NEET Bio Ch. 7 questionsKey check pendingCheck

Screen 6 of 7

Every request with a deadline and a reason

Refund requests with days attended and the policy applied, complaints from every channel by cause, and failed instalments that need a human.

Fixes

  • 09 Refund requests wait in an inbox while the learner posts about them
  • 10 Complaints from many places are never counted together
  • 11 Instalments and loan-linked fees fail, and no one follows up

Verity / Refunds, complaints and payments

Support and finance

RequestCourseDays waitingPolicy dayStatus
Refund: Mrs. GuptaMaths Mastery19Day 12 of 30Decide
Refund: Imran Q.CUET English6Day 4 of 14In review
Complaint: no mentor callMaths Mastery3OpenAssigned
Failed instalment: JoshiMaths Mastery2Plan 6Call

Top complaint cause this month: promised mentor call not made (14 cases).

View

Screen 7 of 7

Partner accounts and the claims you make

Contract dates and usage for each school or college partner, and, for each advertised result, the learners behind it and their consent.

Fixes

  • 12 School and college partnerships go quiet between pilot and renewal
  • 13 Advertised outcomes and learner data practices are not backed by records

Verity / Partners and claims

Schools, colleges and results

PartnerStudentsUsageContract endsStatus
Greenfield School420Down 40%31 DecCall
Sunrise College1,15078%31 MarHealthy
Pioneer Academy26051%15 JanRenewal in 90 days

Banner claim "1,000 placed": 612 on the paid course, 138 with consent on file.

Review

Illustrative screens with sample data. Layouts, fields, names and terms are set up around how your EdTech company works.

An ordinary day

The same Wednesday, before and after.

The product does not change. What changes is that every team writes to the learner’s record, so nobody asks the others what happened.

WhenTodayWith Verity
9:30 am TodayOperations opens the CRM, the inbox, the content tracker and a sheet of cohorts. With VerityOne Today page shows 3 cohorts at risk, 7 old refunds and 38 uncalled leads.
11:00 am TodayA parent calls to say the counsellor promised daily mentoring. Support has no record. With VerityThe call note shows what was said. Support sees the promise and the mentor’s load, and fixes it.
1:00 pm TodayA refund request is forwarded between sales, finance and the founder. With VerityThe request shows days attended, policy applied and the one person who must decide today.
3:00 pm TodayAn instructor moves a live class by two hours and posts in one group. With VerityThe change creates a task listing every learner affected, and support confirms they were told.
5:00 pm TodayThe content lead asks the editors, one by one, which lessons are late. With VerityThe board shows two late lessons and what they block.
Weekly TodayMarketing, sales and product each show a different dashboard and disagree. With VerityOne funnel from lead to day 30 shows where learners are lost, by source and by cohort.

How we work with you

We set it up with you in four weeks, starting with the learner’s journey.

EdTech teams work fast, so we start with the handoffs where learners get lost, and build outward.

  1. Week 1

    Discovery and mapping

    What we do
    Meet the founders, sales lead, operations head, support lead and content lead. Follow one learner from ad click to refund request, and one cohort from planning to the last class.
    What we need from you
    Two to three hours of your time and an hour from each team lead. A sample of recent refunds and complaints.
    What you have at the end
    A written map of your learner journey, the teams that touch it, and the three or four handoffs we will fix first.

  2. Weeks 2 to 3

    Configuration

    What we do
    Set up courses, cohorts, plans, refund policy steps, sales call note fields, content pipeline stages, partner records and permissions, and build the screens above using your language.
    What we need from you
    Review the refund policy steps and the list of promises sales may make. Correct anything we have wrong.
    What you have at the end
    A working Verity with your courses, cohorts and rules, ready for data.

  3. Weeks 3 to 4

    Migration and training

    What we do
    Bring in leads, learners, cohorts, refund and complaint history, and partner contracts from your CRM, sheets and support inbox. We agree how activity data reaches Verity from your app during setup. Train each team on its own screen.
    What we need from you
    Exports from the tools you use now, as they are. An hour with each team.
    What you have at the end
    Your learners and cohorts in Verity and teams that have used it on live cases.

  4. After go-live

    Operations partnership

    What we do
    Review the first cohort cycle with you, tune inactivity limits and refund timings, and set up each new course and cohort as you launch.
    What we need from you
    A monthly review with the founder or operations head.
    What you have at the end
    A system that grows with each new course, with a named person responsible for it.

Bring these on day one

  • Exports of leads and learners from your CRM or sheets
  • Your refund and cancellation policy as written, and as applied
  • A list of cohorts with dates, seats and instructors
  • Recent complaints and refund cases, even in an inbox
  • Partner contracts with dates and contacts

Your time

About 10 to 14 hours of your own time across the four weeks, mostly in week 1. The sales, support and content leads need a few more.

After go-live

No one is hired to run Verity. Teams record the work they already do, and the pages come from those records.

Verity AI

Ask the company a question. Get an answer, not a dashboard to build.

Verity AI reads your own lead, learner, cohort, refund and content records. Ask in plain language, then turn the answer into tasks.

  • Your records only Answers come from your own EdTech companies data, not from generic knowledge.
  • Right person, right view It only shows what the person asking is allowed to see.
  • Turns into action An answer can become a task assigned to a named person.

Verity / Ask

Which learners have been inactive for 14 days and have an instalment due?

212 learners. 64 have a mentor call overdue, and 31 are in the NEET Foundation cohort.

  • NEET Foundation31
  • Maths Mastery84
  • CUET English55
  • Coding for kids42

Create mentor calls for the 64 with no call

Verity / Ask

What are the top three causes of refund requests this month?

Promised mentor call not made (14), class start delayed (9), content not as described (6).

  • Mentor call not made14
  • Start delayed9
  • Content not as described6

Ask the operations head for fixes on the top two

Verity / Ask

Which partners are up for renewal in 90 days and are using it less?

Two partners: Greenfield School (down 40%) and Pioneer Academy (down 12%).

Assign account calls

Sample questions and answers with illustrative figures.

Without chasing

The follow-ups that decide whether a learner stays.

Set once, then they run from your records. Your team still calls and writes, Verity makes sure the right person knows when.

When

A lead has not been called within your limit

  • Shown on the sales lead’s list
  • Reassigned if the owner is away
  • Outcome recorded: enrolled, thinking or no

When

A cohort is 14 days from start with seats below the minimum

  • Flagged to operations
  • Waiting learners listed with dates
  • Decision recorded: go, delay or merge

When

A learner is inactive past your limit

  • Added to the mentor’s list with last topic
  • Call task created
  • Reason noted when reached

When

A refund request is received

  • Days attended and policy worked out
  • Routed to the one decision-maker with a deadline
  • Decision and reason recorded

When

An instalment fails or is late

  • Task to finance with plan and last contact
  • Access decision recorded with reason
  • Plan updated once resolved

When

A partner contract is 90 days from its end

  • Usage summary attached
  • Task to the account owner
  • Renewal or exit recorded

Rules and paperwork

The rules an EdTech company has to keep up with.

Verity does not give legal advice and does not file anything for you. It keeps the records these rules depend on in order.

  • Consumer protection and refunds

    What is expected

    Consumer commissions have ordered refunds and compensation to learners where classes were not delivered as promised, and the consumer authority has taken action against misleading education advertising. The right to a refund depends on your policy, the facts and the order of the forum.

    How Verity helps

    Each refund request keeps the promise made, the delivery record and the decision, with dates, so a case can be answered quickly.

    Storyboard18, January 2026

  • Misleading coaching advertisement guidelines, 2024

    What is expected

    Guidelines issued by the consumer authority in November 2024 bar false claims about selection rates, ranks, job security, courses, faculty, fees and refunds. They also require written consent to use a successful candidate’s name or photo, and they cover people who endorse coaching.

    How Verity helps

    Every claim links to the learners behind it, their course and dates, and a consent document.

    DT Next, November 2024

  • Advertising standards body code

    What is expected

    The advertising standards body reviews complaints about ads and has found education to be among the most violative sectors. Its code applies to claims about outcomes, guarantees and testimonials.

    How Verity helps

    Ad claims and the evidence for them sit on one record, with the date each was checked.

    Storyboard18, January 2026

  • Children’s data and consent

    What is expected

    India’s data protection law, with rules notified in November 2025, generally requires verifiable parental consent for children’s data and limits tracking and targeted ads aimed at children. Duties start in stages, so check dates and exemptions with your adviser.

    How Verity helps

    Parental consent is a record with date and scope. Access to learner data is by role, with views and changes recorded.

Rules change and differ by case. Confirm current requirements with your legal adviser or the relevant authority.

Who sees what

Everyone sees the same learner, through their own window.

A freelance editor does not need to see a parent’s phone number. Sales does not need to edit a refund decision. Each role opens on what it needs.

  • Founder or CEO

    Where are we losing learners and why?

    The funnel from lead to day 30 by source and cohort, refund causes, cohorts at risk, partner renewals.

  • Sales lead

    Who is not being called, and what was promised?

    Lead ageing, call outcomes, promises outside the approved list, enrolment by counsellor.

  • Operations head

    Are cohorts starting and running on time?

    Cohorts against start dates, session changes, mentor load, content pipeline.

  • Support and mentors

    What happened with this learner?

    The learner’s whole record: promises, activity, doubts, payments and complaints.

  • Finance

    What is owed and what is going back?

    Refund decisions waiting, failed instalments, creator statements, partner invoices due.

Straight answers

What changes, and what stays the same.

Keep using

  • Your learning app and video hosting. We agree how activity and attendance data reaches Verity during setup.
  • Your live-class tool. Verity records each session and who needs to be told of changes.
  • Your payment gateway and any loan partners. Verity records plan and status, it does not collect money.
  • Your accountant and legal adviser.

Verity does not

  • Host courses, videos or live classes.
  • Take course payments or sell courses online.
  • Send messages to learners on its own.
  • Give legal advice on refunds or advertising.

We bring in leads, learners, cohorts, refund history and partner contracts from your CRM, sheets and support inbox, in stages, so teams carry on working while it happens.

  • Excel
  • Google Sheets
  • Legacy ERP
  • CRM
  • One operating environment

Questions

Questions EdTech founders ask.

We already have a CRM and a helpdesk. Why add Verity?

Those tools handle one team each. Verity gives each learner a single record that sales, support, mentors and finance all use, so a refund or complaint is not a hunt through three systems. We agree how data moves between them during setup.

Does Verity replace our learning app?

No. Your app delivers lessons. Verity runs the operations around it: leads, promises, cohorts, content production, refunds and partners.

Can it track learner activity from our app?

It can hold activity data such as last active date and progress once we agree how it reaches Verity during setup. It does not read your app on its own.

Can it send reminders to inactive learners?

Not by itself. It builds the list and assigns the call or message to a person, then records the outcome.

How does it help with refund disputes?

It keeps the promise made, the days attended, the policy applied and the decision with a reason, in one record. That makes a case quicker to answer, but whether a refund is due depends on your policy and the facts.

We sell to schools as well. Is that covered?

Yes. Partner schools and colleges are records with contract dates, student counts and usage, and renewals in 90 days appear on the account owner’s list.

Who can see learner and parent data?

Only the people you allow. Access is by role, children’s data can be restricted further, and every view and change is recorded with who made it and when.

How soon will we see something useful?

The uncalled-lead list, cohort start risk and old-refund list work as soon as your data is loaded, usually in weeks 3 to 4. Churn and funnel trends improve over a cohort cycle.

What does it cost?

It depends on the number of teams, learners and courses you want set up. Message us and we will give you a clear number after a short conversation about how your company runs.

Where the figures come from

Sources

  1. Outlook Business, July 2022
  2. Storyboard18, January 2026
  3. DT Next, November 2024

Last checked 15 October 2026. Published figures vary by region and method, so treat them as indicative, not as a promise of your results.

Start with the learners who are about to complain.

Tell us how your company runs and we will show you the late cohorts, the old refund requests and the silent learners, using your own numbers.

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